The Strategic Planning Playbook

This playbook is a practical, step-by-step guide designed specifically for founders and small business owners. It translates academic research and global strategy frameworks into concrete, actionable activities for the South African context.

What you will learn and do:

• Get Clear on Strategy: Create a one-page snapshot of your direction, value, and trade-offs.
• Analyze Your Environment: Master practical tools like PESTLE and SWOT to see opportunities and threats clearly.
• Choose Your Approach: Decide whether to compete in existing markets (Porter’s Five Forces) or create new ones (Blue Ocean Strategy).
• Build Your Plan: Use the 5-Block Strategic Planning Canvas to turn your vision into a 90-day action plan.
• Execute & Adapt: Implement a management rhythm that turns planning into a living, breathing habit.

Whether you are a startup or an established SME, this guide moves you from vague ideas to a sharp, flexible strategy that fits your reality.